Hyperion360 Blog

Home /
Hyperion360 Blog

How to Find and Pick a Good Company Name & Domain Name for SEO

In the digital world, your domain name often doubles as your company name, and if not, it should. If chosen wisely, a good domain name can significantly enhance your visibility on search engines. I’ve been practicing search engine optimization (SEO) to promote my companies since 2001. From 2005 to 2008, one of my websites garnered over 30 million monthly visitors just from Google searches alone, and two other companies I helped launch have also received millions of monthly visitors from SEO.

How to Manage Remote Engineering Teams Effectively

We live in the era of digital transformation where remote engineering teams are no longer an exception but a standard. A mere glance at recent history reveals the prevalence of remote work. The roots of remote work stretch back to 1973 when physicist Jack Nilles worked remotely on a NASA telecommunications system, setting the stage for the increasingly remote workforce we see today.

How to Set Up A/B Testing for Your Online Business: A Comprehensive Guide

Imagine spending over a decade embedded in a world where every pixel, every sentence, and every call to action can mean the difference between a conversion and a lost opportunity. That’s been my reality for a large part of my career, working at companies that invested hundreds of millions in advertisements, all hinging on the powerful yet delicate process of A/B testing. This journey has provided me with an intuitive feel for what works and what doesn’t, insight that can only be achieved by witnessing the process firsthand.

How to Save Your SSH Key Passphrase to Your Apple Keychain On MacOS

Did you just upgrade macOS only to find that when you’re pushing or pulling changes from GitHub, it’s requesting you to “Enter passphrase for key ‘/Users/username/.ssh/id_ed25519’:” where username is your username and id_ed25519 is your private key.

Should I Hire Remote Software Engineers?

This is a comprehensive guide on the benefits and challenges of hiring remote software engineers. As the CEO and founder of the long-term global staffing company Hyperion360 and a three-time CTO that’s built and managed distributed and remote teams of hundreds of people, I must admit I have a bias towards hiring remotely. That said, it’s important to understand that it’s not a one-size-fits-all solution. In-person interaction is crucial for some, and remote hiring may not fit their company culture. But if you’re considering this path, this guide will walk you through the advantages and potential setbacks. Remember, though, that every employment scenario comes with its own unique legal considerations, so it’s always wise to consult with an employment attorney.

How to Improve Conversion Rates for Your Website: Why Isn't My Landing Page Converting?

With over a decade spent optimizing landing pages for various businesses, I’ve seen it all. I’ve been on the front lines of conversion rate optimization (CRO) at companies that spent hundreds of millions of dollars on A/B testing (also known as multivariate or split testing). Through these experiences, I’ve developed an intuitive feel for what will work and what won’t. However, before you dive into A/B testing, it’s crucial to establish a solid baseline. This means diagnosing and fixing the most common conversion rate issues, as outlined below. Once these are addressed, you can use A/B testing to gauge the impact of your optimization efforts, which will most likely yield significant improvements.

How to Build a World-Class Engineering Team

Ready to assemble the corporate equivalent of the Avengers? Then remember diversity is more than just a corporate buzzword; it’s a business imperative.

How to Build a Unicorn Startup 🦄

In my many years spent working at startups, high growth businesses have always been my passion. Yet, it was not until my entrepreneurial journey led me to become the founding CTO of FabFitFun— a $1B+ valuation unicorn — that I truly appreciated the profound impact that a people-centric culture and member-centric approach could have on a company’s growth trajectory.

Benefits of Staff Augmentation in Software Development

Are you looking to take your software development projects to new heights? Do you want to boost productivity, enhance flexibility, and save costs? If so, then staff augmentation is the solution you’ve been searching for. In this blog post, we will explore the incredible benefits of staff augmentation in software development and how it can revolutionize your business.

How Global Staff Augmentation is Transforming the Tech Industry

In today’s fast-paced and competitive tech industry, staying ahead of the curve is essential. Businesses are constantly looking for ways to innovate, streamline operations, and reduce costs. One solution that has been gaining traction and transforming the tech industry is global staff augmentation.