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How to Choose a Staff Augmentation Firm

Choosing the wrong staff augmentation firm can cost your company more than just money—it can derail projects, damage team morale, and set back your growth by months. After analyzing over 100 staff augmentation partnerships and their outcomes, I’ve identified the critical factors that separate exceptional firms from mediocre ones.

How to Recognize Business Opportunities and Validate Your Ideas

With the rapid advancements in technology and the increasingly interconnected global marketplace, the world is teeming with opportunities for aspiring entrepreneurs. The key is to understand how to recognize these opportunities and determine whether you’re ready to embrace the startup life.

How to Win the Fight Against Deepfake Voice Cloning: Your Business Defense Strategy

You’re working from home, and your phone rings. It’s your boss, and she sounds frantic. She tells you there’s an emergency, and she needs you to wire some money to a vendor right away. She says she’ll explain everything later, but she needs you to act fast. You trust your boss, and you want to help her out. Only it’s not your boss. It’s a scammer using voice cloning technology to impersonate her! How would you know the difference? And what would you do to protect yourself and your company from this form of fraud? In this article, we’ll explore the rise of voice cloning scams, how they work, and how you can protect yourself and your business from them.

How to Embrace a Remote-Friendly Culture: Strategies for Success and Overcoming Challenges

Remote work is the future of work. While this brings tremendous opportunities, it also presents unique challenges. This article outlines key strategies to foster a remote-friendly culture, along with ways to address the potential risks associated with remote work. I’ve built and managed teams of hundreds of people and if there’s one trend I know modern employees care about, it’s remote work.

How to Find and Pick a Good Company Name & Domain Name for SEO

In the digital world, your domain name often doubles as your company name, and if not, it should. If chosen wisely, a good domain name can significantly enhance your visibility on search engines. I’ve been practicing search engine optimization (SEO) to promote my companies since 2001. From 2005 to 2008, one of my websites garnered over 30 million monthly visitors just from Google searches alone, and two other companies I helped launch have also received millions of monthly visitors from SEO.

How to Manage Remote Engineering Teams Effectively

We live in the era of digital transformation where remote engineering teams are no longer an exception but a standard. A mere glance at recent history reveals the prevalence of remote work. The roots of remote work stretch back to 1973 when physicist Jack Nilles worked remotely on a NASA telecommunications system, setting the stage for the increasingly remote workforce we see today.

How to Set Up A/B Testing for Your Online Business: A Comprehensive Guide

Imagine spending over a decade embedded in a world where every pixel, every sentence, and every call to action can mean the difference between a conversion and a lost opportunity. That’s been my reality for a large part of my career, working at companies that invested hundreds of millions in advertisements, all hinging on the powerful yet delicate process of A/B testing. This journey has provided me with an intuitive feel for what works and what doesn’t, insight that can only be achieved by witnessing the process firsthand.

How to Save Your SSH Key Passphrase to Your Apple Keychain On MacOS

Did you just upgrade macOS only to find that when you’re pushing or pulling changes from GitHub, it’s requesting you to “Enter passphrase for key ‘/Users/username/.ssh/id_ed25519’:” where username is your username and id_ed25519 is your private key.

Should I Hire Remote Software Engineers?

This is a comprehensive guide on the benefits and challenges of hiring remote software engineers. As the CEO and founder of the long-term global staffing company Hyperion360 and a three-time CTO that’s built and managed distributed and remote teams of hundreds of people, I must admit I have a bias towards hiring remotely. That said, it’s important to understand that it’s not a one-size-fits-all solution. In-person interaction is crucial for some, and remote hiring may not fit their company culture. But if you’re considering this path, this guide will walk you through the advantages and potential setbacks. Remember, though, that every employment scenario comes with its own unique legal considerations, so it’s always wise to consult with an employment attorney.

How to Improve Conversion Rates for Your Website: Why Isn't My Landing Page Converting?

With over a decade spent optimizing landing pages for various businesses, I’ve seen it all. I’ve been on the front lines of conversion rate optimization (CRO) at companies that spent hundreds of millions of dollars on A/B testing (also known as multivariate or split testing). Through these experiences, I’ve developed an intuitive feel for what will work and what won’t.